Imagine designing and building a car that can drive as far as possible on minimal fuel. Sound impossible, you say? Not for the 3000-plus students from all over Europe who will be gathering to show the fruits of their labour. From 16-19 May 2012, they will be testing their accumulated knowledge of energy-efficient driving on completely new vehicles designed especially for the Shell Eco-marathon. Coming to European roads for the first time, the eco-efficiency marathon will now finally be open to the public at large. 28 years after it started, the race will now be run in the Netherlands, with Rotterdam as the host city.
The city of Rotterdam is Shell’s new partner in organising the Shell Eco-marathon, now and in the coming years. The event is fully in line with the city’s ambitions to become the world’s most sustainable port city and to compete for the title of European Green Capital 2014.
“Rotterdam is proud to welcome such a large, significant event as the Shell Eco-marathon Europe,” says alderwoman Alexandra van Huffelen. “The city promotes all sorts of sustainable modes of transport with the aim of improving air quality, lowering noise pollution and halving CO2 emissions. Moreover, the Shell Eco-marathon can make a significant contribution to stimulating technological innovations and educational programmes, thus creating high-quality employment opportunities for the people of Rotterdam. The marathon is also an attractive event that appeals to a wide audience.”
Dick Benschop, CEO of Shell Netherlands, adds: “We are intensely proud that the Shell Eco-marathon Europe is now coming to the Netherlands and are eagerly anticipating our partnership with Rotterdam. The marathon is about human ingenuity, about pushing the boundaries of what can be achieved and about the power of teamwork. We are looking forward to welcoming the latest generation of European engineers and designers and their innovations in energy-efficient vehicles.”